Offering discounts to purchase your products or services can be an effective strategy for producing quick, short-term and positive results. That said, it shouldn’t be relied upon entirely as a cover for bad products or services, nor should it be used to substitute other long-term marketing strategies. 

You’ve put lots of time and thought into coming up with a unique and valuable event experience for your customers, and now it’s time to start getting people to get people excited for it.

Boxing is a complete body workout, making it one that is efficient and loved by many. Not only does it challenge your physical strength with its need for speed, agility, fitness, power and endurance, but it also improves your mental fitness by challenging your coordination, memory, proprioception, focus and mind-body connection.

Weighing an average of about 3.3kg, newborns are small and light - so even when they have to be carried for several hours a day (everyday), the consequences may not seem so significant. We often forget that babies grow at rapid rates. By the time they have their first birthday, they weigh an average of 9kg and are often carried for the same number of hours everyday. As your baby grows, carrying him or her can put a huge strain on your back which can result in back pain. 

You peek into the fridge and think about what you can possibly cook with what you have, but you’re just not inspired. You don’t feel like eating the same old dishes, but you also don’t want to take a trip to the supermarket.

Previously, we shared with you 5 reasons why businesses should incorporate events into their marketing strategy. If you’ve read up on and understand how wonderfully beneficial hosting events can be in the marketing department, you’re now probably pretty determined to host one for yourself. 

Whether you’re looking to open a new facility for a new business or to expand an existing one, knowing the important factors of picking and choosing an optimal location for it plays a crucial role in determining the success of your future endeavors. 

Dress to Impress, with Antonio Centeno - PT COREntrepreneur Podcast 

‘You can’t judge a book by its cover,’ the saying goes. And that’s absolutely true, for books.

When it comes to people, appearances really do matter. We all make subconscious judgments about other people based on their personal grooming and clothing habits.

In a perfect world, we'd all be eating perfectly balanced meals, working out 2 hours a day, and sleeping 8 hours every night. How many of us, however, are actually lucky enough to live the luxury of this so-called ‘perfect world’?

“I’ll eat healthy, starting from tomorrow!”

We’ve all heard this one before. Whether they’re words that have come from your own mouth or that of a family or friend’s. We can pretty much predict what happens from this point onwards. A premium master plan is drawn out to lose 5kg in the next two months by restricting all favourite, processed, macro-unfriendly meals and snacks. After all, you’re dead set on your new plan and you’re determined to shed all the unwanted fats off the charts!